Joan Chen on YVOC

The Youth Voices on China |  Video Contest is the 1990 Institute’s signature education initiative to foster better global awareness among young people and inspire them to start think more broadly about U.S.-China relations.

Today’s world faces global challenges that require global solutions.  With China’s growing global impact, learning about modern China is more important than ever to help generations of youth to develop balanced views on U.S.-China affairs.  Our video contest is just one of our programs to help develop better educational resources that will enable young people attain the skills, values, and the multicultural agility needed to solve these interconnected global challenges.

Through Youth Voices, we aim to:

  • Inspire more youth to learn about China and seek balanced views of China
  • Empower youth – powerful agents of social change and our next generation leaders – to put their creativity to work, find their voice and make it heard
  • Understand how young people view U.S. and China today – the perceptions, the stereotypes, and the issues that matter to them
  • Help teachers guide students to submit standout entries, while honing their creativity skills.  See our teacher toolkits, lesson plans and companion curriculum materials  (under development) that integrate the Youth Voices into the classroom learning experience
  • Engage other education stakeholders beyond students – educators, parents, youth organizations, community partners and more, who care about transforming education and help foster a generation that is collaborative and values the common good



video_graphicThat’s the value and power of video, according to Forrester Research’s Dr. James McQuivey.

We are excited to see a wide variety of creative videos that will help inspire more dialogue between U.S. and China youth, along with broadening awareness and instilling greater respect for diversity.  Videos are a powerful approach to this dialogue, as they appeal to the sense of shared human experience and common goals.

We look forward to seeing the creativity, energy and insights that our youth Entrants will be instill in their videos, with they are difficult, sensitive issues or lighter subject matter.

yv-logo-red_AMERICA_border400x304THE FUTURE

We aim to potentially add a competition module — a  “Youth Voices on America” contest — so that China-based youth may compete and share their views on the United States.  We are also exploring a  future format where youth from both countries can team up and compete.


Youth Voices works closely with community organizations, schools and educators to help bring the power of video into the creative hands of young people of all backgrounds.  Please see our partners here.

We welcome further partnership inquiries, as we are interested in broadening the educational opportunities for youth to learn about China and hone their multimedia skills and media literacy.  We welcome distribution partners and greater support from foundations, youth groups, media organizations, and the business community to strengthen youth voices so they can be better heard on on important U.S.-China issues.

1990 Institute’s Educational Programs

The Youth Voices on China contest is part of the 1990 Institute’s youth education programs that aim to expand youth participation in global education and broaden their awareness of China.  The Institute’s programs include our CHINA NOW | For Teachers initiative, which hosts the annual Teachers Workshop and brings together middle school and high school teachers to learn from China experts and share curriculum resources to help broaden students’ understanding of China and U.S.-China relations.