Especially geared for our student finalists at our Gala Reception, please join us for a fireside chat with 3 social media gurus who will talk about the video and social media strategies in their careers with Jeremy Lin, President Obama — the first President of the “social media age”, and the Olympics.
- Patricia Sun, Jeremy Lin’s Business Manager
- Edward Lee, whose videos were instrumental in Obama’s 2008 election and various White House policy issues
- Jan Lin – hear about her international digital media work with the Beijing Olympics and Tencent, plus the new upcoming Olympic channel
This short, engaging 30 minute fireside chat will leave students with some career insights, video production and social media tips, ideas on how to do well in the Youth Voices contest next year and more!
- Patricia Sun
Business Manager, JLIN Marketing; Vice President, Jeremy Lin Foundation
llPatricia graduated from UCLA with a degree in biochemistry and plans to enter the non-profit sector and pursue further education in the field of public health. While applying to graduate school in 2012, her brother-in-law Jeremy Lin was staying on her couch when he suddenly found himself on a historical run with the New York Knicks. With Jeremy’s on-court success, his popularity and presence grew overnight and Patricia was asked to help manage his career. In her role as business manager, Patricia oversees Jeremy’s brand direction, from marketing and licensing strategies to fan relations.
Patricia was the executive producer of the JLIN documentary “Linsanity,” directed by Evan Leong. She also serves on the board of Jeremy’s foundation and helps direct his philanthropic efforts. Jeremy has always made it an extremely high priority to connect with and give back to his fans in the U.S., China, Taiwan, and elsewhere around the world. Learning how to work cross-culturally with partners in China has been an eye-opening adventure and rewarding experience. Patricia works with a close-knit team to continually learn how to better understand, encourage, and build deeper connections with Jeremy’s fans in China.
- Edward Y. Lee
Filmmaker; former Associate Director, White House Office of Public Engagement
Edward is an independent filmmaker and activist, producing documentaries, short films and advocacy campaigns that highlight the stories of the marginalized and underserved. He was the videographer for the Obama Presidential campaign, and later an Associate Director at the White House Office of Public Engagement. As President Obama’s liaison to the Asian Americans and Pacific Islanders, he built bridges between the federal government and the community to increase access and dialogue around policy issues like immigration, education, and health care reform.He also worked as the Youth Outreach Director on the White House Initiative on Asian Americans and Pacific Islanders. Prior to that, he worked at the U.S. Department of Education, championing education reform to ensure that all students are given a world-class education.
Edward also helped co-found Jubilee Project, a 501(c)3 film company creating short films, PSAs and documentaries in collaboration with non-profits to increase awareness and inspire actions. As a filmmaker, he has directed and produced over 150 short films, documentaries and PSA’s generating over 30 million views online and empowering the community to take actionable steps on political and social issues. He is a child of immigrants, and a graduate of Harvard University.
- Jan Lin
Editor/Producer of the Olympic Channel at Olympic Broadcasting Services (OBS); US-China digital media consultant
Jan stumbled into the global media world. She first had her creative writings published by a local newspaper at age ten, when no one had told her that writing can be and is a career in its own right. Braving London as a ‘starving artist’ after college, she never imagined the (painful) childhood years of learning Mandarin to become bilingual and a semester of China Studies at college would unlock her wildest media career. With Beijing 2008 Olympic Games approaching, she was commissioned by a London-China cultural magazine to produce stories on the Chinese sports culture for the global audience. It was her maiden trip to China that summer which had convinced her how misunderstood China was and her role to bridge the gap.